به گزارش خبرگزاری CNBC در تاریخ ۱۱ مارس، در صورت راهاندازی رمزارز فیسبوک تا سال ۲۰۲۱، در حدود ۱۹ میلیارد دلار درآمد اضافی برای فیسبوک به همراه خواهد داشت.
) تحلیلگر اینترنتی موسسه مالی بارکلیز (Barclays) طی یادداشتی نوشت، راهاندازی یک ارز رمزنگاری شده میتواند جریان درآمدی جدیدی را برای فیسبوک ایجاد کند که به افت ارزش سهام ناشی از رسواییهای سال گذشته، کمک خواهد کرد.
وی اظهار داشت که اولین نسخهی رمزارز فیسبوک یا فیسبوک کوین احتمالاً یک سکهی تک منظوره برای میکرو پرداختها (micro-payments) و انتقال پول همتا به همتای داخلی خواهد بود که به نظر میرسد بسیار شبیه به همان طرح Facebook credits سال ۲۰۱۰ باشد.
ساندلر در پیشبینی خود اشاره کرد که گزینهی درآمد مبتنی بر کریپتو، دقیقاً همان چیزیست که این شرکت در شرایط فعلی شدیداً به آن احتیاج دارد؛ به ویژه که ارزش هر جریان درآمدی بینیاز به تبلیغات، توسط سهامداران فیسبوک به خوبی درک خواهد شد.
ساندلر ادامه داد که تخمین محافظهکارانه او از درآمد حاصل از سکهی جدید، ۳ میلیارد دلار است.
این تحلیلگر پروژهی مبتکرانهی پرداخت فیسبوک را یادآوری کرد که بسیار شبیه به رمزارزهای کنونی بود. Facebook credits که در سال ۲۰۱۰ توسط شرکت Menlo Park در کالیفرنیا توسعه داده شده بود، نوعی ارز مجازی را ارائه میداد که کاربران را قادر میساخت پیش پرداخت اعتباری خود را با استفاده از ارزهای داخلی انجام داده و سپس از آنها برای خریدهای درون برنامهای استفاده کنند.
ساندلر افزود، فیسبوک با تغییر ارزهای فیات به رمز ارز احتمالی جدید خود، متحمل هزینههایی خواهد شد که درنهایت به سودآوری کسب و کار خواهد انجامید. ساندلر همچنین وسعت این پروژه را ارزیابی کرده و خاطرنشان کرد که این پروژه از جاهطلبیهای گذشتهی فیسبوک بزرگتر است.
وی به دیوید مارکوس، رهبر تیم کریپتو و بلاکچین فیسبوک که در گذشته رئیس اپراتور پرداخت پی پال (PayPal) بود، اشاره کرد و گفت که فیسبوک اخیراً تعدادی از کارمندان استارتآپ Chainspace را نیز به خدمت گرفته است.
بهدنبال گزارش نشریهی بلومبرگ در دسامبر ۲۰۱۸ مبنی بر تلاش فیسبوک برای توسعهی رمز ارز بومی خود، نشریهی نیویورک تایمز (NYT) نیز در مقالهای دیگر ادعا کرد که غول رسانههای اجتماعی با شروع پروژهی مخفیانهی کریپتوی خود، امیدوار است در جایی که بیت کوین شکست خورد به موفقیت برسد.
براساس گزارش نیویورک تایمز، ۵۰ کارمند جدید درحال توسعهی استیبل کوینی هستند که سه برنامهی تحت اختیار فیسبوک (پیامرسان فیسبوک، واتس اپ و اینستاگرام) را یکپارچه میکند.
منبع: cnbc
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